effect

Products & Startups

Transforming features into conversion & engagement tactics

Corina Știrbu - Fractional CMO @

Room 32

9th November, 16:30-17:00

Corina will discuss what it takes to be data-driven when building and launching new features. You will get a quick intro to everything you need to know on how to tackle your startup's features backlog - from product marketing prioritization to the tools, metrics, and frameworks you need!

Corina Știrbu

Corina Știrbu is a Marketing Strategist and Fractional CMO based in Cluj Napoca, Transylvania. She helps tech companies, SaaS products, and startups grow to the next level through data-driven tactics. With more than 10 years of experience as a marketer, she helps tech businesses identify new distribution channels and strategic approaches in order to increase MRR and grow the company with healthy and steady KPIs in the long run.